Leveling Up Automation: A Practical Look at Orchestration in 2025
AvidThink is pleased to announce our latest research brief, “Leveling Up: From Enterprise Automation to Orchestration” This report provides a clear, practical view of how enterprises can evolve beyond isolated automation initiatives toward holistic orchestration. It examines how API-centric strategies are reshaping enterprise automation, driving agility, improving governance, and laying the groundwork for AI-powered innovation.
Built to support decision-makers and technology strategists, this report explores the journey from fragmented automation to enterprise-wide orchestration — where integrated APIs, low-code platforms, and AI capabilities converge to simplify complexity and accelerate transformation.
Featured: Platform Spotlight
Included in the report is an in-depth solution review of IBM Concert Workflows, the enterprise orchestration platform that combines API-driven automation with low-code simplicity. Discover how this platform enables organizations to unify automation efforts across infrastructure, applications, and services — from IT operations and networking to cloud management and security.
The report also highlights real-world implementations across healthcare, telecommunications, and managed services, illustrating measurable outcomes such as reduced provisioning times, faster deployments, and significant operational savings.
Our Updated Report Covers Key Topics Including:
Evolving from Automation to Orchestration:
Understand the distinction between isolated task automation and enterprise orchestration — and why coordination across multiple domains is essential for true digital transformation.The API Advantage:
Learn how APIs form the connective tissue of modern enterprise IT, enabling secure, programmatic integration across infrastructure, cloud, and applications. Explore how API-driven approaches outperform traditional RPA in scalability, reliability, and maintainability.Drivers Behind Orchestration Investments:
Gain insights into the forces accelerating orchestration adoption — from hybrid IT complexity and cross-domain integration needs to faster market responsiveness and better ROI on existing technology investments.Building the Foundation for AI Integration:
See how API-based orchestration paves the way for generative AI and intelligent automation. The report outlines how AI can assist in workflow creation, code generation, and predictive optimization for self-healing operations.Overcoming Challenges in Orchestration Adoption:
Learn how enterprises are addressing organizational silos, cultural resistance, and legacy integration barriers through flexible low-code platforms, collaborative governance, and skills modernization.Best Practices for Implementation:
Explore AvidThink’s recommendations on crafting a clear orchestration strategy, choosing the right platform, fostering cross-team collaboration, and establishing robust governance frameworks to ensure secure, scalable success.Platform Deep Dive: IBM Concert Workflows
Review IBM’s API-centric orchestration solution, powered by Pliant technology. The report details its architecture, integration repository, deployment flexibility, and governance model — alongside case studies demonstrating its enterprise impact.
Our report includes topics such as:
Introduction – Automation and Orchestration in 2025
APIs: The Building Blocks of Digital Agility
Market Drivers and Emerging Trends
AvidThink’s Observations on API-Powered Automation
The Role of Generative AI in Orchestration
Best Practices and Real-World Success Stories
Future Direction: Toward Intelligent, Autonomous Operations
Download the Full Report
To access AvidThink’s complete analysis on how API-centric orchestration is transforming enterprise automation — and to gain actionable insights into the future of AI-enabled operational excellence — download the full report today.
This resource is essential for enterprise leaders, technology strategists, and service providers seeking to build resilient, scalable automation strategies for the decade ahead.
To learn more about participating in future AvidThink reports or to discuss your organization’s orchestration strategy, contact us at [email protected].