AvidThink is an independent research and analysis company that focuses on technology infrastructure. We were formed in the fall of 2018 after previously operating as SDxCentral Research. Our research team has been publishing reports for over a decade, covering topics such as data center networking for AI workloads, AIOps, AI-RAN SDN, infrastructure security, IoT, 5G, edge computing, containers, and cloud.
AvidThink primarily focuses on creating original research to educate the market on specific aspects of cutting-edge infrastructure technology. We offer Research Briefs, which are five-page thematic research pieces designed to be easily-consumed by readers. Clients can pair research briefs with an Analyst Webinar hosted by the analysts for increased audience engagement. AvidThink collaborates with Converge Digest, our media partner, on our joint resource site, NextGenInfra.io. NextGenInfra showcases videos from industry thought leaders, and the site hosts AvidThink’s multi-vendor industry reports. Clients can also commission customized research reports.
In addition, AvidThink provides advisory and consulting services to assist technology clients in go-to-market efforts or give insights to end-users on evaluating, selecting, and deploying the latest technology infrastructure. We have numerous repeat customers that range from tier-1 CSPs to hyperscalers to Fortune 500 infrastructure technology vendors and rapidly growing startups. Engagements can be as short as three months and may span multiple years for ongoing consultations.

Roy, with the assistance of a team of experts across multiple technology domains, authors thoughtful articles about the evolution of technology infrastructure. Roy was most recently co-Founder, Chief Product Officer, and Head of Research at SDxCentral, a leading media publication. Roy has held executive roles at early infratech companies and has co-founded companies in the networking, security, and identity space.
Find Roy at: linked.in/roychua, @wireroy (X), @rchua.bsky.social
AvidThink primarily focuses on creating original research to educate the market on specific aspects of cutting-edge infrastructure technology. We offer Research Briefs, which are five-page thematic research pieces designed to be easily-consumed by readers. Clients can pair research briefs with an Analyst Webinar hosted by the analysts for increased audience engagement. AvidThink collaborates with Converge Digest, our media partner, on our joint resource site, NextGenInfra.io. NextGenInfra showcases videos from industry thought leaders, and the site hosts AvidThink’s multi-vendor industry reports. Clients can also commission customized research reports.
In addition, AvidThink provides advisory and consulting services to assist technology clients in go-to-market efforts or give insights to end-users on evaluating, selecting, and deploying the latest technology infrastructure. We have numerous repeat customers that range from tier-1 CSPs to hyperscalers to Fortune 500 infrastructure technology vendors and rapidly growing startups. Engagements can be as short as three months and may span multiple years for ongoing consultations.
AvidThink’s clients span Fortune 500 companies, tier-1 carriers, hyperscalers, management consultants, private equity, venture capitalist, rising unicorns, and innovative startups. We provide corporate boards, management and operational teams with unique and candid insights AI, cloud, and mobile infrastructure technologies.
The following are a select list of our clients (we can’t list some due to strict NDAs).

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